EMIRATES VALENTINES DAY

Emirates wanted to support their pre-summer sales with a romantic Valentines Day campaign, so I came up with the concept that with Valentine’s being so short, every moment counted - even those on the plane.

So a campaign was designed around the idea that focused on the journey, not the destination. Every Emirates flight is a treat, from the indulgent in-flight service to the range of blockbuster films and entertainment on offer. It means your date doesn’t begin on landing, but from the moment you step foot on the plane. Whatever your idea of an ideal date night was, we’ve got something for you with Emirates.

The campaign ran all over the UK, on every platform from epic OOH Motion@Waterloo to animated mobile platform spots, with a charming animated illustration showing all the benefits.